Recent Projects

a. Customized Contact List on the Basis of Specific Area Codes
    (first 3 digits of the phone number)

Requirements: The client needed a targeted list of contacts for their latest direct marketing campaign and for lead generation.

Specifications:

• Area Codes: 209, 408, 415, 510, 925, 559, 650, 707 and 831
• Titles:
  

  	CIO, CTO
  	Director/Manager Information Technology
  	Director/Manager Information System
  	VP Operations
  	Manager Purchasing

• Deadline: 15 Business days

Result: Custom-created contact list provided the client with quality leads. Since, they have come back again and again with different specifications and the constant assurance of quality.

b. Kindergarten Schools Specific Contact Lists

Requirements: Grammar and High school contacts were needed for an urgent marketing campaign.

Specifications:

• Only Grammar and High school contacts, no Colleges or Universities.
• Titles:
  

  	Teacher’s Aides
  	Teacher’s Assistants

• Geographical criteria
  

  	Illinois counties: Cook, DuPage, Will, McHenry, Lake, Grundy
  	Wisconsin counties: Kenosha and Racine

• Deadline: 2 Business days

Result: About 500 contacts that qualified on all stipulations within 2 days, made the client’s campaign a major success.

c. Enhancement and Verification of Client Database

Requirements: The client provided Extensior with an existing database with contact information to be appended and complete contact details to be verified.

Specifications:

• Companies List provided by the client
• Enhancement fields:
  

  	Email Addresses
  	Phone Numbers
  	NAICS (North American Industry Classification System) Code

• Details to be verified:
  

  	Contact Address
  	Contact Titles

Result: Over 5000 records were enhanced and verified providing the client with a more streamlined and current database.

d. Extensior to Provide a Contacts List from Universities

Requirements: Contacts from Universities involved in research.

Specifications:

• US universities and colleges with
  

  	Annual R & D expenditure greater than $150M
  	Annual federally financed research expenditure greater than $10M

• Titles:
  

  	Office of Research or Research Department - Director, Executive Director, Program Director
  	Computer Science Department, Mathematics Department, Engineering Department, Life Sciences Department – Professor, Associate Dean, Dean, Chair

• Deadline: 6 Business days

Result: With delivery of over 1500 contacts, the client has gained marketing momentum and is pleased with the results as the recurrent projects have become a norm.

e. Made-to-order Contacts List from Web 2.0 Companies

Requirements: Direct mail campaigns need fresh mailing lists to be successful.

Specifications:

• Company criteria:
  

  	Web 2.0
  	Mobile Application Developers
  	Publishers
  	Financial Services
  	Mobile Games & Media Target Companies

• Titles:
  

  	CEO, CTO, CMO, COO
  	VP/Director Engineering
  	VP/Director Business Development
  	VP/Director Sales & Marketing
  	VP/Director Operations

Result: Extremely stringent criteria requirements were met and over 2000 contacts were provided that became part of the continuous marketing campaigns for the client and helped gain sales traction.